Been working with the team of Nukern recently to rebrand their product.
I went the extra mile on helping them first re-assess their brand from a branding perspective by developing an entire set of guidelines, a refresh of their logotype and setting up the base of a brand new structured Design system.
Then reworked the entire UX based on their target audience, goals and some A/B Testings they had in place. I managed to sketch wireframes, built a prototype before jumping to the design phase. The design phase consists of building the pages, a unique set of Iconography as well as tons of illustrations and visual components to deliver specific messages in the cleanest and easily perceived way.
Below are some of the results of my work for the team Nukern.
CloudVelox is a Multi-cloud Automation and Orchestration software designed to help growing large enterprises accelerate their Hybrid Cloud Deployment in an entirely different way.
I was hired to lead the entire rebranding of the Identity, the Marketing site from a complete User Experience. The marketing pages serve to explain what CloudVelox is, what the Automation products are, and how it's differentiated from competitors. The brand strikes a delicate balance between startup and Large corporations and aims to be approachable for all levels of Cloud Automation sophistication.
Avi Networks delivers an Elastic, Software Defined Application Services Fabric that provides per-app load balancing, predictive autoscaling, application insights, security, and automation in any data center or cloud.
Leading the entire redesign of the Marketing site to explain what AVI Networks is, what the Automation products are, and how it's differentiated from competitors. The brand strikes a delicate balance between startup and Large corporations and aims to be approachable for simplicity and flexibility for application services such as load balancing, application analytics, and security in any data center or cloud.
A FEW WORDS ABOUT ME
My name is Hamza Labrinssi —
An independent Award-winning designer worked,
lived in Marrakech, Dubai, Toronto, San Fransisco and Montreal.
Bringing over a decade experience conceptualizing, prototyping, crafting and developing digital experiences for major brands worldwide. I work from early brainstorming, ideations, strategy up to the core of user experience right before heading to the latest visual details, all of which would be impossible without solid processes & enthusiastic teamwork.
Apple, Canva, Google, Microsoft, Kraft, Emirates Airlines, du Telecom, Pepsi, HuffingtonPost, AVI Networks, Pertino, Persil, Quora, GreenScreen Animals, SunWarrior, SharkTank, Ferrari World, STC, Etisalat, HSBC, Deutsh Bank, RedBull, U°Thermic
WORK FEATURED IN
Wamda, Forbes ME, Bloomberg, CNBC, FastCo, Communicate, Campaign ME, Forbes, Lifehacker, Mashable, NerdWallet, New York Times, Quartz, Awwwards, TechCrunch, TIME, USA Today, VentureBeat, Wall Street Journal, Wired, Yahoo! Finance.
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